Salesforce CRM Professional Edition
Full-Powered CRM Without Complexity
Whether you're a small business with big ambitions or a larger organization with dispersed
offices, Salesforce CRM Professional Edition provides the tools you need to work smarter and scale
your business. Whether you’re using it for sales, marketing, or service and support—or all three—t
he productivity and insight you gain make it an unbeatable value.
Select Salesforce CRM Professional Edition Customers

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Sales
Close more deals by providing tools to make your sales team more productive. With the Salesforce
CRM SFA console your reps will power through their lead lists and follow up tasks.
Mass email, capabilities save time by helping them send up to 100
personalized emails at once.
Salesforce CRM Professional Edition helps sales managers
forecast more accurately and increase insight into the
business.
Customizable dashboards track critical metrics
like sales performance, rep productivity, and competitive deals.
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Marketing
Finally, you can tie your marketing dollars to your sales revenue. Salesforce CRM Professional
Edition helps you plan, execute, and measure your marketing efforts. On top of
Google AdWords management, you can execute and track email marketing
campaigns. In addition, the Force.com AppExchange provides plug-and-play tools to help you manage
other core marketing activities like events, direct mail, and Web site offers.
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Service and Support
If you’re tracking leads, contacts, and accounts inside Salesforce CRM, service and support is a
logical extension. Get a 360-degree view of the customer and process inquires more effectively
through Salesforce CRM Customer Service & Support. Right out of the box, you’ll have
Web-to-case capabilities,
routing and
escalation rules, the solutions
knowledge
base, and even
telephony
integration. You can also use Salesforce to help deflect live support inquires with the
customer self-service
portal.
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Business Insight
Eliminate manually updated reports and get real-time visibility into your business with
customizable
dashboards. You can easily monitor critical metrics from across sales, marketing, service, and
other departments as well as analyze data from other analytics applications in a consolidated
view.
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User Administration and Security Controls
As the number of users sharing information grows, you often want to create custom views and set
rules on what your users can and can’t see. Salesforce CRM Professional Edition gives you the
flexibility to scale from 5 users to 500 while retaining control over your company’s data.
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Additional Apps: Custom Built or from the Force.com AppExchange
Do you have legacy applications or an Access database you’d like to get rid of and consolidate
into Salesforce CRM? With Salesforce CRM Professional Edition, you can build
custom applications or visit the
Force.com AppExchange marketplace to
install apps for things like
recruiting or project management.
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A Complete CRM Suite You Can Grow Into
Many companies start using Salesforce CRM Professional Edition with a small team or for a single
functional group. As you grow and your needs change, you can easily add more users and adopt more
functionality. Salesforce CRM Professional Edition offers a comprehensive
CRM suite—i ncluding
applications for
sales force automation,
marketing automation, customer
service and support, and more from the
Force.com AppExchange—that helps you manage the complete customer lifecycle. It's all seamlessly
tied together so your entire company can share a single, 360-degree view of your customers.
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