Marketing Analytics
True ROI Measurement Is Right Within Reach
Marketing’s bottom-line impact has never been clearer. With Salesforce, marketers can easily identify the activities that generate the most revenue. When your sales organization successfully adopts Salesforce, every marketing lead is accurately tracked through the sales process so that campaign ROI calculations happen automatically.
Analytics
Analyze the impact of marketing campaigns, determine which activities generate the most revenue, and measure and demonstrate the results of marketing spending.
Data Quality Management
Maintaining data quality ensures that your lead and customer database is free of duplicates and that you’ve augmented your data with all the information your teams need to be successful.
Dashboards
Customizable dashboards provide instant access to a consolidated view of the real-time data and analysis you need to run your business.




